FLORENTINO

We work with the Team of Future agency and CEO Bruno Carvalho Santos in supporting communications, PR and digital content of one of their key players. We provide a bespoke service featuring public relations support, original video content production and media training workshops.

Florentino is one of the new stars of Portuguese football. He was promoted to Benfica’s senior side in 2019 and played a key role in the club’s title winning run at the end of the season. Known for his tenacious displays in the centre of midfield, Florentino also enjoyed great success with Portugal at youth level, winning the UEFA U17 and U19 European Championships.

Our work with Florentino is based around fostering the media image, both nationally and internationally, for one of the most promising Portuguese midfielders of this generation. On social media, our collaboration has led to an 80% increase in total interactions on published posts, bolstering and reflecting the on-the-pitch performance that the player has been building.