PLAYER 4 PLAYER

We collaborated with Player 4 Player – a venture founded by former footballers Stiliyan Petrov, Gaizka Mendieta, Michael Johnson, Emile Heskey, Gareth Farrelly and Neil Meredith – in their communication strategy, particularly in regards to their brand launch plan. Player 4 Player intended to help current and former footballers in their career management, with a major focus on life after football.

Empower Sports has worked with Player 4 Player to produce content for their social media, as well as creating interview opportunities with international media.

Player 4 Player’s social media account:

Selection of news we generated in association with Player 4 Player